From Rock Bottom to Bestseller: The TikTok Magic Behind 'Stone Maidens'

From Rock Bottom to Bestseller: The TikTok Magic Behind 'Stone Maidens'

The success of "Stone Maidens" is not just a story of an overnight success, but it's a story of an author who never gave up on his dream. Lloyd Devereux Richards' passion for writing was ignited at a young age when he discovered the works of authors such as Tolkien, Bradbury, and Shakespeare. His love for storytelling grew as he pursued a career in law, a profession that demands discipline, focus, and an unwavering attention to detail.

Amazon Stone Maidens

Despite the demanding nature of his job, Richards never lost sight of his passion for writing. He woke up early, stayed up late, and wrote on weekends, all while raising three children with his wife. For 14 years, he worked tirelessly on "Stone Maidens," pouring his heart and soul into the story of Maeve and her journey of self-discovery.

When the book was published in 2012, Richards hoped it would find an audience, but sales were lackluster. He continued to promote the book, attending book fairs and giving readings, but it seemed that no one was interested in his story.

Fast forward to 2021, and the tables have turned. Richards' daughter Marguerite posted a 17-second TikTok about her dad and his book, lamenting the lack of sales and praising his dedication to his craft. The video went viral, amassing 45 million views in a matter of days. Suddenly, "Stone Maidens" was Amazon's number one bestseller, and Richards' life was forever changed.

Stone Maidens on TikTok

The outpouring of love and support from strangers all over the world has been overwhelming for Richards and his family. In addition to the success of his book, Richards has become a viral sensation on TikTok, with his infectious smile and genuine reactions to the comments and messages he receives from fans. His daughter Marguerite has also gained a large following, with fans calling her the "TikTok daughter" and thanking her for bringing her dad's book to their attention.

@stonemaidens It’s a beautifully written thriller on Amazon 🥹❤️ #stonemaidens #booktok #authorsoftiktok #thrillerbooks #books ♬ original sound - e


As Richards navigates his newfound fame, he remains humble and grateful, recognizing the role that luck and timing have played in his success. For Richards, the success of his book is not just a personal triumph, but a message of hope for anyone pursuing their dreams. 

His story is a reminder that hard work, perseverance, and a little bit of luck can lead to unexpected and delightful outcomes. As he said in a recent interview, "Never give up on your dreams. You never know what might happen."


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